www.softrek.com

SofTrek Corporation, a leading provider of donor management software and fundraising solutions for nonprofit organizations, announced today the release of ClearView technology for its PledgeMaker donor management software. ClearView enables users to achieve a complete and clear view of their donors by allowing them to personalize their workspaces and by giving them easy access to the donor-related information they need, when they need it, and in a format they find most useful.

SofTrek developed ClearView technology as the result of extensive market research and input from many of its nonprofit clients. ClearView provides the power, flexibility, and ease of use that nonprofit organizations need in order to get the most out of their donor management software system.

"We are excited to introduce ClearView technology – our new Web 2.0 platform that defines a new paradigm in donor management software for nonprofit organizations," stated Bob Girardi, Vice President of Marketing and Sales for SofTrek. "The levels of personalization available in ClearView specifically address issues with usability and flexibility which have traditionally plagued donor management solutions. Nonprofits are now able to maximize the effectiveness of their donor management software because ClearView is not only user-customizable, but also incredibly easy to learn and use."

ClearView provides nonprofits a new way to look at donor-related information and work with their data. Featuring powerful and easy to use donor management tools and user-customizable views of donor-related information, ClearView allows all types of nonprofits to increase efficiencies and improve organizational workflows – resulting in improved decision making and better fundraising. In addition, ClearView offers integration with commonly used information resources and applications.

ClearView for PledgeMaker is available starting July 24, 2009. To learn more about ClearView or to register for a free informational webinar, please visit www.softrek.com.